(Week of 4/14/2012) Mitt Romney has accomplished a lot (at great expense) this year, all but wrapping up the Republican nomination months before the Republican convention in Tampa this summer. What he has not yet been able to do is to convince as many as 2-in-5 Americans to believe he ...
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(Week of 4/14/2012) Throughout his Administration, one of President Obama’s secret weapons has been likeability. Even many of the critics of his policies found him personally intelligent and likeable. However, Obama’s favorable score last exceeded 50% in mid-April and this week, for this first time, the percentage reporting they had ...
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Chrysler’s four new “we’re coming back” ads, which premiered just a few weeks ago, have pushed the Detroit auto maker to its best potential car buyer perception since at least early 2009 in the US. Chrysler rode a powerful wave of positive coverage in January, with brand sales rising 44% ...
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Recent policymaking history aside, common discussions of the parties suggest that there are differences in the perceived willingness of Democrats and Republicans to deal with the deficit. In light of these perceived differences, we sought to understand whether members of the public really do distinguish between the likely consequences of ...
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(Week of 4/14/2012) This week’s Economist/YouGov Poll finds President Obama’s approval rating steady — it has been in the low 40’s for months. This week, 41% approve, 51% do not. Despite an approval rating below 50%, the President leads likely GOP nominee Mitt Romney 49% to 42% when registered voters ...
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(Week of 4/14/2012) Former Pennsylvania Senator Rick Santorum’s exit from the Republican nomination contest met with general satisfaction from most (though not all) Republican primary voters. This weekend’s Economist/YouGov Poll found just over two-thirds of GOP voters relieved or satisfied that Santorum had quit the race. The rest were mostly ...
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(Week of 4/14/2012) The failed North Korea rocket launch caught the attention of nearly nine in ten Americans, according to the latest Economist/YouGov Poll. Most want the government to take some actions in response — but sanctions (both additional sanctions and stricter enforcement of the current sanctions) are more popular ...
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Discover card not only bounced back early in consumer perception after a major security breach rattled the whole industry three weeks ago, their perception has now surpassed MasterCard and is homing in on first place Visa in the US. Since the breach was reported on March 31st, consumer perception of ...
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Jim Warren’s weekend piece in The Atlantic about an annual meeting of political scientists and the research they presented had a provocative headline (not exactly what you expect your Google Alert to turn up when it emails you about a hit to your name), but it also hinted at “word ...
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(Week of 4/14/2012) Rising gasoline prices continue to weigh heavily on many Americans: in the latest Economist/YouGov Poll, more than three-quarters say that the cost of gasoline is a serious problem for themselves and their families, and 46%—nearly half—say it is a very serious problem. Worries about the price of ...
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