Articles by Lynn Vavreck

There’s been a lot of speculation recently about how the remaining undecided voters will break over the next few days.  My co-author on THE GAMBLE, John Sides, writes that his analyses of currently undecided voters using our Cooperative Campaign Analysis Data (C.C.A.P.) from the last 3 weeks predicts a break ...
Read more...

Only a few days remain until the Republican National Convention and the official kick-off to the 2012 presidential election.  All year we have watched the candidates campaign and finally we have two nominees and a sprint to the finish.  It seems like a good time to take stock of where ...
Read more...

With Mitt Romney having picked Wisconsin Congressman Paul Ryan as his running mate, we can shed some light on these questions: What do people know about Ryan?  And what do they think of him? A series of polls done by YouGov for the Cooperative Campaign Analysis Project suggests that most people have never heard ...
Read more...

In 1960, Richard Neustadt wrote Presidential Power, in which he told students of politics that presidential power was the “power to persuade.”  Neustadt wasn’t so much talking about shifting public opinion, but Sam Kernell introduced that wrinkle in 1986.   On May 9, President Obama announced that his opinion on gay ...
Read more...

Jim Warren’s weekend piece in The Atlantic about an annual meeting of political scientists and the research they presented had a provocative headline (not exactly what you expect your Google Alert to turn up when it emails you about a hit to your name), but it also hinted at  “word ...
Read more...

Leading up to the 2010 election, Model Politics published several posts about the distorted view typical Americans have of those who live around them – overestimating the presence, by large amounts, of everything from illegal immigrants to the number of people making over $250,000.  The greatest misperception, however, was in ...
Read more...

Lynn Vavreck is associate professor of political science and Director of the Center for the Study of Campaigns at the University of California in Los Angeles.  She is the author of The Message Matters: The Economy and Presidential Campaigns and co-editor of Campaign Reform: Insights and Evidence.  In 2008 she was co-PI of the Cooperative Campaign Analysis Project.  Her political analysis can be found on KTTV, KCBS, and KNBC in Los Angeles as well as in various print outlets.