Products


YouGov BrandIndex is a global brand tracker that continuously measures public perception of thousands of brands across dozens of sectors. It delivers a daily view of your brand’s health, and also competitors and entire sectors.

YouGov BrandIndex is accessed via online dashboards which are updated daily. Or, for a more granular view, subscribers can access responder level data including an individual’s entire demographic profile and individual brand responses.

To give a broader context to understanding economic and consumer trends HEAT (the Household Economic Activity Tracker) presents monthly indicators of consumer confidence and the ability of consumers to spend.


CategoryViewBringing the power of consumer insight to strategic decision makers, marketers and investors, and anticipates the consumer behavior that drives revenue, profitability and the market.

HEATThe Household Economic Activity Tracker (HEAT) provides monthly indicators of consumer confidence and the ability of consumers to spend.

ProfilesProfiles is our segmentation and media planning product for agencies and brands. 

Respondent Level Data Respondent Level Data (RLD) enables subscribers to see each individual responders demographic profile and his or her responses to each BrandIndex survey question. 

 

 

Contact



Want to get in touch?
Please complete the form below and a member of the BrandIndex team will contact you.