Digitalization is currently a major challenge for the global insurance industry, with many of the same strategic issues cutting across cultures and countries. Furthermore, designing new digital services and processes require significant investment and bring up the need for synergies throughout the development and implementation process.
This study sheds light on what the global consumer need and expect from the global private insurance sector, and lays the groundwork to define market strategies for an international consumer base.
The study evaluates the insurance customer needs in four areas:
The study answers the following questions:
Method: Online interviews (20 minutes)
Field time: July-December 2015
Sample: Nationally representative, ages 20 to 40 years old
Sample size: n=1,000 or n=500 per country
Four regions and 27 Countries
Europe: Austria, Belgium, France, Germany, Greece, Italy, Netherlands, Norway, Poland, Spain, Turkey, Russia, Lithuania, United Kingdom, Switzerland
APAC: Australia, China, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand
MENA: Saudi Arabia, United Arab Emirates
North America: USA (n = 1,860), Canada
Additional countries can be added on demand: Czech, Denmark, Sweden, Brazil, Chile, South Africa … please ask for more
Reporting: PowerPoint report of 75 pages and excel tables for each country
Please contact Tom Fuller for additional information
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