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Essential news for marketers, summarised by YouGov

Dynata has published a report on the impact of the pandemic on consumer behaviour.

Over half of the people in China are either very or extremely worried about being around strangers. This number reduces for British, American and German respondents with only one-third of them feeling the need for social distancing.

This piece states that 58% of the people said that the world will see more pandemics like this in the future. The possible driving force behind this belief could be the lifestyle of the people and not any particular medical knowledge.

Seven out of ten people across the world think that this is not the time to be selfish, and people should think about the common good. Approximately two-thirds of the people in the UK, the USA, Germany, and Australia believe the same.

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[3 minute read]

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