AI-generated music will transform customer experiences in 2022

New Ideas in MarketingEssential news for marketers, summarised by YouGov
January 03, 2022, 3:17 PM GMT+0

This piece shares insights from an infographic shared by Depositphotos, which asked a range of digital marketing experts for their insights on the latest trends.

The infographic highlights that AI-generated music will help brands and creators provide their audiences with hyper-personalised experiences – a new level of immersive experiences. Over the last 24 months, AI-generated thematic music usage has gone up by 259% while AI-generated ambient music has increased by 75%.

These numbers indicate that online culture has significantly changed over the last two years. For instance, psychedelic art is increasingly becoming popular among marketers. In this new year, playful and bold motifs of the ‘70s will resonate with content creators worldwide. Additionally, eye-catching, vivid and complex visuals will gain new popularity.

The line between real and virtual worlds will blur this year. With the help of AR and VR technology, digital spaces like Metaverse will acquire a more realistic look in 2022. This year will also manifest authentic, simple and minimalist photography solutions. Moreover, oversized typography, parallax scrolling, and 3D motion graphics will become key elements in website design this year.

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