Automation helps maximise business output and offer 24/7 customer support

New Ideas in MarketingEssential news for marketers, summarised by YouGov
November 29, 2022, 11:32 AM GMT+0

Automated systems allow businesses to manage clients, time, inventory, as well as focus on expansion. 

Automation technology can be an effective tool to better manage daily challenges. For instance, automated schedules can help businesses manage clients by booking client appointments at a more convenient time. 
 
In a similar manner, businesses can automate using chatbots or messaging software, to act as a 24/7 customer support channel. Chatbots enable faster back-and-forth communication while freeing up phone lines for more pressing issues. Additionally, automation software can also be used to manage inventory, which saves time and money. 
 
Further, businesses can use automation to streamline marketing content like social media posts, marketing emails, and newsletters in advance. These media can also be queued up to push out the content at specific times or days. 

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