Utilities & appliances

  • Article

    How Affluent Americans are driving tech adoption

    The latest data from the YouGov Affluent Perspective shows that the United States’ affluent are more likely than the General Population to own most types of technology, especially newer, home technology like smart thermostats and video surveillance. These types of technology tend to enter the market at a high price point, and the affluent are in a better position to be among the first to purchase these items because of their means.

    9 days ago
  • Article

    T-Mobile continues to win on satisfaction

    The cell carrier’s customers reported higher satisfaction with their wireless carrier since 2017 than customers of Verizon, AT&T;, or Sprint showed for their respective provider.

    2 months ago
  • Article

    Which brands should target Father's Day shoppers

    YouGov’s Plan and Track tool offers a look at dads’ preferences for a few classic items: electronics and gadgets, power tools, and clothing. We took a look at dads across the United States to see which brands really resonate with them, and which brands might be hiding the absolute perfect gift.

    4 months ago
  • Article

    Americans really care about right way to load dishwasher

    Most Americans say it’s important to them that a dishwasher is loaded correctly, with many preferring to just do something themselves than let other people do it badly

    over 1 year ago
  • Article

    Infographic: Summer Grilling

    With the summer in full swing, YouGov Omnibus show what Americans are grilling up – and what they're calling it when they do

    over 1 year ago
  • Article

    Infographic: Americans say children need to start saving younger

    Gen Zers are most likely to think that parents and students should share responsibility for paying for college

    over 1 year ago
  • Article

    Ad of the Month: John Deere

    The machinery giant celebrates a century of tractors

    over 1 year ago