Technology is changing the nature of the apparel and footwear sector and empowering consumers to make more informed shopping decisions. In fact, 40% of Americans say they browse online to see what items are available. If brands wish to capitalize on this trend, they must understand consumers' attitudes, motivations, and retail behaviors, as well as how best to connect with them.
This whitepaper, using YouGov Plan & Track data, provides insights into:
Download the whitepaper now to learn more about the future of the apparel and footwear industry and the associated opportunities for brands.