About YouGov Omnibus Research


Research for Restaurants 

Menu testing

Gather reactions to your new product ideas from consumers in just 24 hours - find out who will buy, how often they will purchase. We can set up a menu test in minutes using our existing templates.

Creative Testing

Make more informed decisions about your creative. We can test any form of advertising on our interactive survey platform and reach the specific segments you are targeting.

Attitudes and Opinions

Seeing a shift in your sales figures and don’t know why? Get a snapshot of consumer perception and find out how that fits with their fast-changing attitudes towards food.

Sponsorship?

Want to know which all-star quarter back to promote your brand? Or which sports event to sponsor? We can help.

Omnibus Research is a shared cost, multi-client approach to survey research that lets you conduct a study at a fraction of the cost of an ad-hoc study. All without compromising on the quality of the data.

At YouGov we have developed and manage our own panel with over 1.8 million US residents and nearly 4 million around the world. Our panelists are fully profiled from household income to health issues to their last major purchase.  

YouGov Omnibus surveys can provide you with 1,000 nationally representative responses (aged 18+) in 24 hours. Your survey can include videos and images and can be run on desktop, tablet and mobile devices.

Results are delivered in Excel tables as standard with your data analyzed by:

  • Gender
  • Age
  • Region
  • Household Income
  • Education
  • Social media usage
  • Additional demographics available upon request

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