Stephen Colbert Profile

Stephen Colbert fans describe themselves as smart, clever and occasionally sarcastic. Two of their favorite celebrities are Jon Stewart and Rachel Maddow, and they are more likely to enjoy Michael Moore movies than Americans in general.  Starbucks and Peet's Coffee are favorites cafes.  

YouGov Profiles is the new segmentation and media planning tool powered by over 100,000 data points collected from over 150,000 YouGov panelists who share their thoughts and opinions about brands, on and offline media consumption, advertising preferences and daily activities.

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