Adobe customers increasingly recommend the brand

Adobe customers increasingly recommend the brand
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As the maker of Photoshop and InDesign prepares to release its Q3 results, the company's customers are praising its products

Adobe Systems Incorporated is on a roll. Last September, the San Jose-based software company reported a record quarterly revenue of $1.46 billion. The following quarter, it beat that short-lived record with another: $1.61 billion. In the past two quarters, Adobe has continued to pass new milestones, earning revenues of $1.68 billion and $1.77 billion, respectively.

At $155.34, the company's current share price has never been higher, growing 50% since the beginning of the year.

Now, as Adobe prepares to release its earnings for Q3 FY2017, new data from YouGov BrandIndex shows that consumers who've purchased or subscribed to Adobe's services in the past 12 months are recommending the brand to friends and colleagues at higher rates than they have all quarter. Indeed, Adobe's Recommend score among current customers dropped to a low of 56 near the beginning of June, but has since climbed 10 points to reach a high of 66 on September 1.

Image: Getty

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