Case joined YouGov America in 2003.  Over the past 20 years, he has led strategic research initiatives across a variety of industries for market leaders including Coca-Cola, Microsoft, Deloitte, Disney and Georgia-Pacific, specifically, projects employing advanced tradeoff/modeling methodologies. 

Beginning his career at Yankelovich Partners in 1995, he became a Partner with new product development, client relationship and project management responsibilities.  Case received a B.A. in Philosophy from Vanderbilt University and his M.B.A. from New York University, with a dual concentration in Marketing and Finance.