Results, interactive data, and methodology on Americans' view of companies developing marketing campaigns or advertisements around various holidays from a June 28 - July 2, 2022 YouGov survey
Toplines: Results among U.S. adult citizens for every question
Tables: Results for every question, broken down by attributes such as race, age, gender, and political party
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How respondents were selected: From YouGov’s opt-in panel, to be representative of all U.S. adult citizens
Who responded: 1,000 U.S. adult citizens
When: June 28 - July 2, 2022
How the sample was weighted: According to gender, age, race, and education based on the 2018 American Community Survey, conducted by the U.S. Census Bureau, as well as news interest and 2020 Presidential vote (or non-vote)
Margin of error: Approximately 3% for the overall sample
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Image: Photo by Teddy Österblom on Unsplash