Consumer behavior

Topic

Articles

Analysis pieces written by YouGov’s data journalists based on data collected about or relating to Consumer behavior.

Last updated Nov 27, 2019

View all Articles(2)

41% of US consumers value authenticity and transparency while selecting a brand

resources
over 3 years ago

Trackers

Data collected at regular intervals about or relating to Consumer behavior, tracking changes over time.

Last updated Mar 23, 2023

View all Trackers(13)

Financial situation compared in the next 12 months

finance

Surveys

Data collected from extensive surveys and snap polls about or relating to Consumer behavior.

Last updated Mar 7, 2019

View all Surveys(3)
Imagine that you were the only customer at checkout in a supermarket. Would you prefer to use a self-checkout machine or a register with a human cashier?

Imagine that you were the only customer at checkout in a supermarket. Would you prefer to use a self-checkout machine or a register with a human cashier?

consumer
about 4 years ago

Surveys

Data collected from extensive surveys and snap polls about or relating to Consumer behavior.

Last updated Mar 7, 2019

Imagine that you were the only customer at checkout in a supermarket. Would you prefer to use a self-checkout machine or a register with a human cashier?

Imagine that you were the only customer at checkout in a supermarket. Would you prefer to use a self-checkout machine or a register with a human cashier?

consumer
about 4 years ago
Have you ever shoplifted, or taken a retail good without paying for it?

Have you ever shoplifted, or taken a retail good without paying for it?

consumer
about 4 years ago
When you go over the terms and conditions of an agreement, which of the following do you tend to do?

When you go over the terms and conditions of an agreement, which of the following do you tend to do?

consumer
about 4 years ago