Leverage LinkedIn to boost ecommerce sales

New Ideas in MarketingEssential news for marketers, summarised by YouGov
June 29, 2021, 5:34 PM UTC

Effective LinkedIn usage can help businesses build their brand presence, interact with other business owners, and generate effective leads.

Brands can use the professional networking platform to boost their online presence, improve search rankings, create advanced campaigns and scale up their businesses. Leveraging LinkedIn automation tools can help companies extract relevant information about their prospects and export leads to CRM.

By inserting a well-written, personalised text template into the LinkedIn automation tool, businesses can boost their ecommerce sales while also saving time. Marketers can also use storytelling to share their brand stories and make their LinkedIn “about us” more exciting and engaging.

To further their reach and generate more sales, brands can utilise LinkedIn groups and harness the power of LinkedIn ads. Creating learning videos on the professional network can also help companies significantly improve their Google rankings.

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