Update existing blogs with new information and relevant keywords

New Ideas in MarketingEssential news for marketers, summarised by YouGov
September 03, 2021, 6:48 AM UTC

Create blogs with working outbound links to boost SEO and increase traffic.

Marketers looking to increase blogpost traffic should rewrite titles with keywords and create fresh headlines based on search trends in their industry sector. Pick up title ideas from other articles and use keyword tools like KWFinder to craft compelling and engaging headlines.

Adding new and useful information to make existing blogposts longer can help marketers enhance the blog’s SEO, and drive traffic. Include related, original, or royalty-free pictures on the blog, as well as incorporate keywords in the Alt Image tag to further augment SEO.

Writing blogs with new keywords in the body and reiterating them throughout text is recommended for optimal search engine optimisation and attracting prospects. Integrate outbound links in the blogpost related to the niche to get backlinks, improve SERP ranking and users reading experience.

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