To increase site traffic and attract marketing partners, join an affiliate network

New Ideas in MarketingEssential news for marketers, summarised by YouGov
December 17, 2021, 12:53 PM UTC

Offer affiliate partners expertise and data like seasonal sales to roll out compelling promotional offers.

Affiliate marketing, in which people are paid commissions for promoting a brand or generating a sale, is a low-cost, low-barrier-to-entry business. Developing affiliate marketing programmes with enticing incentives and the correct set of tools can help brands attract partners and grow revenue.

Businesses may track clicks and partner sales for their affiliate programmes using tools like Google Analytics and reliable affiliate-marketing networks like CJ. Companies can track their investments more effectively by creating a website or mobile app with an integrated affiliate programme.

Tools offered by affiliate networks can help brands create widgets and generate links to drive traffic and sales. Frequently interacting with the affiliate partners and providing the appropriate resources is recommended to optimise affiliate marketing programs.

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