Paramount+ has 32.8 million paying subscribers as on end of the fourth quarter.
With discounts for new and returning members, Paramount hopes to attract more subscribers to its flagship streaming service, Paramount+. To commemorate its first anniversary on 4 March 2022, Paramount+ is offering new members an 80% discount on monthly packages.
Customers can get the basic $1 plan for three months with the coupon code "BIRTHDAY". Promotions for this will run through 7 March. Further, users can also opt for the $2 per month plan for three months. The premium ad-free and live television tier on Paramount+ costs $9.99 per month.
Paramount+ is anticipating reaching its 2024 goal of 65 to 75 million subscribers by the end of 2022. The company is also planning to release new shows like Season 2 of Star Trek: Picard and more.
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