Results, interactive data, and methodology on political advertisements from a YouGov survey conducted October 25 - 27, 2022.
Toplines: Results among U.S. adult citizens for every question
Tables: Results for every question, broken down by attributes such as race, age, gender, and political party
Explore the Data with Crunchboxes
Select a survey question using the top purple menu.
Use the red-orange menu in the top right to create a crosstab.
Use the filter menu at the bottom left to filter by age, gender, or education level
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How respondents were selected: From YouGov’s opt-in panel using sample matching. A random sample (stratified by gender, age, race, education, geographic region, and voter registration) was selected from the 2019 American Community Survey.
Who responded: 1,000 U.S. adult citizens
When: The poll was conducted from October 25 - 27, 2022.
How the sample was weighted: According to gender, age, race, education, 2020 election turnout and Presidential vote, baseline party identification, and current voter registration status. Demographic weighting targets come from the 2019 American Community Survey. Baseline party identification is the respondent’s most recent answer given prior to March 15, 2022, and is weighted to the estimated distribution at that time (33% Democratic, 28% Republican).
Margin of error: Approximately 3% for the overall sample
Image: Adobe Stock (Seventyfour)