Thinking about shopping for food and basic household goods, would you rather save a bit of money and shop at big box stores or would you prefer to spend a little extra and shop at smaller, local stores?

Conducted

July 12, 2016

2572 US adults surveyed

Conducted July 12, 2016

YouGov surveyed 2572 US adults

All adults

Region

Gender

Politics

Save money and go to big box stores

49%

Spend a bit more and go to local stores

34%

Not sure

17%

Conducted July 12, 2016

YouGov surveyed 2572 US adults

Save money and go to big box stores

49%

Spend a bit more and go to local stores

34%

Not sure

17%

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Explore YouGov's freely accessible data

Helping the world's most recognised brands, media owners and agencies

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Audience Intelligence

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Members

Business

Members

Business

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