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The most famous skincare & cosmetics brands (Q2 2025)

fame is defined by the % of people who have heard of a skincare & cosmetics brand. Find out more

filters
  • 1VaselineVaseline98%75%
  • 2OlayOlay97%63%
  • 3Bath & Body WorksBath & Body Works94%60%
  • 4SecretSecret92%57%
  • 5AveenoAveeno91%61%
  • 6NeutrogenaNeutrogena91%63%
  • 7CoverGirlCoverGirl90%51%
  • 8Mary KayMary Kay88%43%
  • 9Johnson's BabyJohnson's Baby88%50%
  • 10JergensJergens88%57%
  • 11MaybellineMaybelline88%51%
  • 12SephoraSephora87%48%
  • 13RevlonRevlon87%47%
  • 14L'Oreal ParisL'Oreal Paris87%45%
  • 15NiveaNivea86%60%
  • 16SoftsoapSoftsoap85%56%
  • 17Mary Kay CosmeticsMary Kay Cosmetics85%38%
  • 18Banana BoatBanana Boat84%48%
  • 19Ulta BeautyUlta Beauty81%44%
  • 20Gold BondGold Bond81%55%
rankings in Health
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