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The Most Popular Skincare & Cosmetics Brands (Q2 2022)
popularity
is the % of people who have a positive opinion of a skincare & cosmetics brand.
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All Adults
Millennials
Generation X
Baby Boomers
Men
Women
Fame
Popularity
Fame
Popularity
1
Vaseline
97%
77%
2
Olay
95%
65%
3
Bath & Body Works
96%
65%
4
Neutrogena
95%
64%
5
Aveeno
88%
62%
6
Johnson's Baby
95%
61%
7
Gold Bond
91%
60%
8
Softsoap
86%
60%
9
Secret
94%
59%
10
Coppertone
92%
58%
11
Jergens
90%
57%
12
Banana Boat
87%
56%
13
Nivea
89%
54%
14
Maybelline
92%
54%
15
CoverGirl
95%
52%
16
Revlon
94%
52%
17
Eucerin
76%
51%
18
Lubriderm
79%
50%
19
L'Oreal Paris
88%
49%
20
Clearasil
88%
49%
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rankings in Health
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