Using the powerful YouGov BrandIndex, the top 10 biggest brand movers are determined across 13 metrics within media consumption, brand health, and purchase intent.

Workers in certain sectors — such as cannabis and entertainment — are viewed by most Americans as predominantly liberal, while workers in other sectors — such as firearms, oil, and gas — are more likely to be viewed as conservative.

Majorities favor college degrees for careers that directly affect public safety or health, such as airline pilots and dental hygienists. Traditional trade jobs such as electricians, plumbers, and truck drivers, were less likely to be seen as requiring a degree.

The largest percentages believe that AI will decrease the number of jobs available in the fields of manufacturing, customer service, and retail sales.

A recent YouGov poll asked Americans to evaluate 40 college majors on three dimensions: earnings potential, personal interest, and well-roundedness.

While most Americans who are older than 55 (59%) say that they would take a low-paying job they love over a high-paying job they hate, that preference decreases with age.

Pharmaceuticals, artificial intelligence, and social media top the list of industries Americans believe should be more regulated. Cannabis is the most divisive industry polled, with roughly equal shares saying it should be more and less regulated.

The poll, which asked Americans how common nepotism is in 10 fields of work, finds that the practice is seen as especially widespread in politics, as well as in business and acting.

Many of these programs are popular with Republicans and Democrats alike — with starker partisan division about funding and what it takes to qualify for the programs.

Large majorities of Americans are at least somewhat concerned about its influence on elections, the spread of misinformation, and a loss of privacy.

While most Americans are aware of the status of the currently protected traits asked about, many assume that other traits are also protected — despite the fact that they are not.

Americans who have noticed rising costs at the grocery store point to the dairy (83%) and meat (82%) departments as the areas with the most severe hikes.

By Anna Sonnenberg on Social Media Examiner, 16 January 2023

Nearly two-thirds of Americans say it's common for people to lie about their background and work experience to get a job; even more say it's common for politicians to mislead people in order to get elected.

The only energy source asked about that more Americans view unfavorably than favorably is coal (40% have a favorable opinion, 43% have an unfavorable one).

By Natalie Bispham on Brafton, 20 Dec 2022

A majority of Americans (55%) perceive cryptocurrency as a very or somewhat unsafe financial investment, with only 18% seeing it as a safe investment. Even people who own cryptocurrency are as likely to view it as an unsafe investment (47%) as a safe one (46%).

In an open-end question, many Americans expressed concern that Congress will never stop raising the debt ceiling or that an increase in the debt-ceiling limit will contribute to inflation.

By Todd Wasserman on Media Post, 09 Dec 2022

By Michael Grover on CMSWire, 07 Dec 2022