Can Tiger leave the bad years behind him?

Ray MartinChief Executive Officer, Americas
April 10, 2013, 1:19 PM GMT+0

The golfer, Tiger Woods is back at the No. 1 slot in golf for the first time in 29 months after recovering from an auto accident and infidelity scandal. He is finally making his comeback from the hours of injury rehab, public embarrassment and a hard hit to his overall confidence. According to a recent Omnibus survey, respondents explored the relational link between Woods’ role as a golfer and public celebrity.

The majority (57%) responded that they had no interest, with both males and females having roughly equal interest. 41% stated that they had no interest in Tiger Woods. Some said that Woods is a great player and they are not concerned about his personal life (21%) or that they are happy to see Woods back on form (19%). So, it seems like a significant number of people are happy with his comeback and would be content in seeing him move forward. However, there still remain about 15% of respondents that state they have lost all respect for Tiger Woods.

In general, it seems like people don’t make excuses for inappropriate behavior, but they still respect an athletic player for his professional role. Roughly half (51%) felt that when you make your living in public life, it is important to be a good role model. 37% of people felt that players make a lot of money from endorsements so they should behave properly.

For further information about poll results, and for details about methodology and Omnibus services, please email

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