Retail & consumer

YouGov Ratings measures the popularity and fame of anything and everything, based on millions of responses from the American public. Explore YouGov Ratings in Retail & consumer.

brands

85%

M&M's

Brand

The most popular and the 4th most famous food & snack brand

83%

Band-Aid

Brand

The most popular and the 4th most famous drug brand

83%

Ziploc

Brand

The most popular and the 12th most famous household & personal care brand

82%

Hershey's

Brand

The 2nd most popular and the 2nd most famous food & snack brand

81%

Reese's Peanut Butter Cup

Brand

The 3rd most popular and the 15th most famous food & snack brand

View full list (1907)

clothing & footwear brands

75%

Levi's

Brand

The most popular and the 3rd most famous clothing & footwear brand

75%

Hanes

Brand

The 2nd most popular and the 7th most famous clothing & footwear brand

72%

Fruit of the Loom

Brand

The 3rd most popular and the 6th most famous clothing & footwear brand

65%

Adidas

Brand

The 4th most popular and the 2nd most famous clothing & footwear brand

63%

Wrangler

Brand

The 5th most popular and the 19th most famous clothing & footwear brand

View full list (168)

speciality retail stores

75%

Home Depot

Brand

The most popular and the 3rd most famous specialty retail store

74%

Lowe's

Brand

The 2nd most popular and the most famous specialty retail store

72%

Barnes & Noble

Brand

The 3rd most popular and the 9th most famous specialty retail store

70%

Best Buy

Brand

The 4th most popular and the 2nd most famous specialty retail store

69%

Ace Hardware

Brand

The 5th most popular and the 16th most famous specialty retail store

View full list (124)

department stores

69%

Target

Brand

The most popular and the 2nd most famous department store

66%

Costco

Brand

The 2nd most popular and the 8th most famous department store

64%

Dollar Tree

Brand

The 3rd most popular and the 9th most famous department store

64%

Kohl's

Brand

The 4th most popular and the 7th most famous department store

61%

Walmart

Brand

The 5th most popular and the most famous department store

View full list (39)

grocery stores

60%

Trader Joe's

Brand

The most popular and the 3rd most famous grocery store

58%

7-Eleven

Brand

The 2nd most popular and the most famous grocery store

56%

Kroger

Brand

The 3rd most popular and the 4th most famous grocery store

54%

Aldi

Brand

The 4th most popular and the 5th most famous grocery store

53%

Whole Foods Market

Brand

The 5th most popular and the 2nd most famous grocery store

View full list (39)

tools & hardware brands

69%

Black & Decker

Brand

The most popular and the 2nd most famous tools & hardware brand

69%

Craftsman

Brand

The 2nd most popular and the 4th most famous tools & hardware brand

65%

John Deere

Brand

The 3rd most popular and the most famous tools & hardware brand

62%

Sherwin Williams

Brand

The 4th most popular and the 3rd most famous tools & hardware brand

59%

DeWalt

Brand

The 5th most popular and the 5th most famous tools & hardware brand

View full list (31)

appliance brands

71%

Whirlpool

Brand

The most popular and the most famous appliances brand

71%

KitchenAid

Brand

The 2nd most popular and the 2nd most famous appliances brand

64%

Kenmore

Brand

The 3rd most popular and the 3rd most famous appliances brand

61%

Maytag

Brand

The 4th most popular and the 4th most famous appliances brand

59%

Frigidaire

Brand

The 5th most popular and the 5th most famous appliances brand

View full list (26)

consumer banks

47%

Chase

Brand

The most popular and the 4th most famous consumer bank

44%

Capital One Bank

Brand

The 2nd most popular and the 3rd most famous consumer bank

38%

Citibank

Brand

The 3rd most popular and the 5th most famous consumer bank

38%

Bank of America

Brand

The 4th most popular and the most famous consumer bank

35%

Wells Fargo

Brand

The 5th most popular and the 2nd most famous consumer bank

View full list (38)
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