Doug Rivers is one of the world’s leading experts on survey research and a successful Silicon Valley entrepreneur. He has taught at Harvard University, Caltech, UCLA, and, most recently, Stanford University, where he is Professor of Political Science and Senior Fellow at the Hoover Institution.
Doug has founded two successful technology companies, Preview Systems and Knowledge Networks. Preview Systems pioneered the field of digital rights management, conducted a successful IPO in 1999 and was sold in 2001. As CEO of the company he was named Executive of the Year (2000) by Research Business Report and received the Innovator's Award by the American Association of Public Opinion Research (2001).
He is also a CBS News consultant and has published academic papers in numerous journals including the American Political Science Review, American Journal of Political Science and the American Economics Review, to name a few. He holds a B.A. from Columbia University and a Ph.D. from Harvard University
articleParents are more likely to oppose pandemic restrictions
A recent YouGov poll finds that parents of school-age children are less likely than other Americans to favor implementing five safety measures in the event of a future serious pandemic.
30 Aug 2022- article
Asked four ways, Americans are more likely than not to want Roe v. Wade upheld
A compilation of data from four recent YouGov Polls indicates that more Americans do not want Roe v. Wade overturned than want it overturned, even when they are asked in different ways.
09 Jun 2022 - article
Putin’s invasion of Ukraine unites Democrats and Republicans against him and Russia
The Economist/YouGov poll has tracked Democrats’ and Republicans’ opinion regarding Russia and Putin for years: asking whether Russia is a friend or foe in more than 150 of the weekly polls since June 2009, and how favorably people view Putin nearly 50 times since January 2014.
09 May 2022 - article
How good a President is Donald Trump?
"President Pence" sounds better to many Republicans
25 Sep 2017 - article
UK election: The day after
We are still absorbing the results, but the general picture is clear: the model was a huge success...
09 Jun 2017 - article
Beware the phantom swings: why dramatic bounces in the polls aren't always what they seem
We think that weighting to past vote is important, and that the bouncing polls seen in recent weeks are deceptive
01 Nov 2016 - article
The YouGov Model: The State of the 2016 Election
YouGov conducts thousands of interviews every day, and uses the data to model the vote, state by state
05 Oct 2016 - article
Civil War in the G.O.P.
Doug Rivers: Mitt Romney has some sway in the Republican Party – but not with Trump voters
06 Mar 2016 - article
New data reveals late shift away from Trump in South Carolina
An update: re-interviews in South Carolina suggest Trump may have lost some momentum this week
20 Feb 2016