Twitter: @hiebertpaul
articleVenmo users don’t have an issue with banks; they just believe in the latest technology
84% of Venmo users say technology changes their life for the better
02 May 2019- article
Health and tech brands dominate the 2019 Workplace Rankings
Additional data shows that an increasing number of US adults would be proud to work for United, Delta, and American Airlines
24 Apr 2019 - article
Half the public thinks subscription boxes will save them time, but cost more money
Additional data shows that only around one in five US adults have tried them
23 Apr 2019 - article
Young people are talking about HBO at unprecedented rates
Over one in four US consumers ages 18-34 have recently discussed the network with friends and family members
16 Apr 2019 - article
Lululemon’s Purchase Consideration hits a new high among male consumers 18-49
Since January 2016, men’s openness to buying the brand widely known for women’s yoga attire has more than doubled
11 Apr 2019 - article
Ford Mustang fans: More patriotic, family-oriented, and drawn to loyalty programs
Mustang fans have a higher opinion of Ford than Dodge Charger fans have of Dodge
10 Apr 2019 - article
After a brief pause, VR adoption grows to 11% among all US adults
Just over one-third of consumers now say they’re somewhat familiar with the companies developing VR games and applications
20 Mar 2019 - article
Men, millennials, and liberals more accepting of stretching the truth to get ahead
Some groups appear more open to fibbing when it comes to their resume and career
01 Mar 2019 - article
Battle Royale Gamers are drawn to live events
New data also reveals that fans of Fortnite and PlayerUnknown's Battlegrounds are more open to advertising
21 Feb 2019 - article
Hispanics more likely to recommend Mexican beer, liquor
As a group, Hispanics residing in the US are more willing than the general public to endorse Corona and Patron
19 Sep 2018