• Article

    Ad of the month US – Carvana

    Carvana has been reminding Americans that they can get their next set of wheels the same they get their groceries or recent Amazon purchase: delivered.

    3 days ago
  • Article

    Three in 10 say they have been buying frozen foods more than usual since the start of coronavirus

    A separate YouGov survey from May finds that some Americans have adjusted their purchase habits toward canned and frozen foods. At least three in 10 say they have been buying frozen fruit or vegetables (30%) and frozen meats or seafood (30%) more frequently since the start of the outbreak.

    9 days ago
  • Article

    Who’s winning the COVID-19 streaming wars?

    America may be seeking more live TV as streaming services offered by traditional television providers appear to be seeing a healthy boost in subscriber numbers.

    11 days ago
  • Article

    More Americans are buying up Fitbits

    Americans appear to be purchasing Fitbits during the pandemic at the same rate as this January, when many Americans were eager to adhere to New Year’s resolutions.

    16 days ago
  • Article

    Is America going cashless?

    Fewer than half (46%) of Americans have been using cashless payments during the COVID-19 pandemic, according to a recent YouGov survey. The shift comes at a time when many essential businesses have stopped accepting cash or have migrated to online operations entirely.

    16 days ago
  • Article

    How Americans feel about the potential changes coming to air travel

    A YouGov survey fielded May 7-8, 2020 asked 1,432 Americans how they felt about the measures certain airlines have begun to implement and the steps that the industry is considering in light of the coronavirus (COVID-19) outbreak.

    19 days ago
  • Article

    Americans are gaming more than usual

    As Americans continue to adjust to the harsh new reality brought on by the pandemic, many seem to be looking to escape through video games, according to a YouGov survey of 1,175 individuals on the activities they’ve been doing more of since late-March

    about 1 month ago
  • Article

    Ad of the Month US - Quibi

    Quibi might be going after YouTube. Maybe Netflix Or cable TV. But one thing is clear: A lot of Americans have seen ads for the mobile streaming service in the last month.

    about 1 month ago
  • Article

    Video Games, Baking and Naps: How America is passing time during lockdowns

    As we enter the second month of lockdowns, YouGov surveyed 1,175 Americans on the activities they’ve been doing more of since late-March and what they look forward to when lockdowns end and businesses reopen.

    about 1 month ago
  • Article

    Charting the run on Tylenol during the COVID-19 pandemic

    According to YouGov BrandIndex data, roughly one in five US adults (19.1%) say they’re likely to buy Tylenol, marking the brand’s highest Purchase Intent score in at least two years.

    about 1 month ago