A quarter of American parents are still paying off debt from last year’s holiday season.

More than half of Americans plan to buy gifts for others over the Thanksgiving shopping weekend, according to new YouGov data. .About a quarter plan to shop on one of the two major shopping days: Black Friday (27%) or Cyber Monday (24%)

On average, nearly a quarter (24%) of Americans do their holiday shopping in late November/early December around Black Friday and Cyber Monday, according to YouGov consumer data going back to 2015. In fact, 8 percent of Americans say they have shopped for some gifts on Black Friday and Cyber Monday.

The Great Streaming Wars of 2020 appear to be taking shape. But is there room for all the players?

For the second year in a row, the streaming giant has topped YouGov’s list of brands that generated the most positive Word of Mouth among US adults aged 18-34.

Several people died from vaping-related illnesses this summer leading several cities and states to issue bans on certain types of vaping-related products, such as e-cigarettes and flavored oils.

Research from a new YouGov report reveals a strong appetite among Americans for cruise vacations.

Battle royale titles such as Fortnite and PlayerUnknown’s Battlegrounds (PUBG) dominated the video game airwaves in 2017 and 2018 but nowadays, gamers are talking about a different game—one released 15 years ago.

Here’s a tip: If you want to give away the most popular candy among America’s youth, hand out this one type.

The way people shop for and think about food has a lot to do with their personal philosophies about health, the environment and where that food comes from.